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The Guild Club opens at South Coast Collection in Costa Mesa

By March 30, 2017June 20th, 2019No Comments

Restaurateurs Marin & Noah von Blöm introduce a new members-only concept to join ARC and Restaurant Marin at SoCo

Costa Mesa, March 2017 – Husband-and-wife team, Chef Noah and Marín von Blöm, introduce a members only-dining experience to Orange County with the opening of The Guild Club at Costa Mesa’s South Coast Collection (3321 Hyland Avenue, Suite G). This sophisticated reservation-only concept is located next to acclaimed sister restaurants, ARC and Restaurant Marin, and is the third project conceptualized and opened by the von Blöms’ DirtySexyHappiness Hospitality Group.

This restaurant is described by the von Blöms as the original Gentleman’s Club, or Winston Churchill’s Den. At The Guild, the juxtaposition of simplicity and stunning details are the ultimate sophistication. Cocktails focus on classics that are made from scratch using rare and superior spirits and technique. Stylistically traditional European beers and a crafted wine list complement Chef Noah’s classic menu.

The 1,000-square-foot restaurant, which shares walls with sister concepts ARC and Restaurant Marin, presents a more exclusive, member-driven, reservation-only dinner experience, complete with classic service.Designed entirely by Marin, The Guild Club features an exaggerated, almost theatrical glimpse into late 19th century fine dining with rich woodwork and wingback chairs.

“The Guild Club is an intimate space that can best be described as refined, crisp, and a bit whimsical,” commented Marin. “The Guild Club presents an alternative to the offerings and ambiance found at ARC and Restaurant Marin.”

About The Guild Club
The Guild Club is currently open Thursday through Saturday from 5 p.m. to 2 a.m., and will eventually be open daily for lunch and dinner. The restaurant maintains a strict reservations-only policy that is driven by annual membership – inquiries for membership can be directed to The restaurant entrance is located through sister concept Restaurant Marin at South Coast Collection in Costa Mesa (3321 Hyland Avenue, Suite G). For more information, visit

About DirtySexyHappiness Hospitality Group
Led by husband-and-wife team, Marín Howarth von Blöm and Chef Noah von Blöm, DirtySexyHappiness Hospitality Group currently consists of three distinct concepts based in Orange County, California. The core team includes Bar Chef Koire Rogers, who oversees the cocktail programs at all restaurants. The restaurateurs’ first establishment, ARC, opened in Spring 2013 to rave reviews by the area’s most respected critics. Restaurant Marin opened in Spring 2016 and quickly claimed its place on the Best Restaurants lists for the region. The latest establishment, The Guild Club, opened in Spring 2017, at Costa Mesa’s South Coast Collection, adjacent to its sister concepts. More information will be available in the coming months online at

For media inquiries, contact:
Mona Shah, Moxxe PR at +1 818 749 1931 or